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The Modern Short Story and Magazine Culture, 1880-1950$
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Elke D'hoker and Chris Mourant

Print publication date: 2020

Print ISBN-13: 9781474461085

Published to Edinburgh Scholarship Online: September 2021

DOI: 10.3366/edinburgh/9781474461085.001.0001

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For Love or Money: Popular 1920s Artist Stories in The Royal and The Strand

For Love or Money: Popular 1920s Artist Stories in The Royal and The Strand

(p.130) Chapter 6 For Love or Money: Popular 1920s Artist Stories in The Royal and The Strand
The Modern Short Story and Magazine Culture, 1880-1950

Emma West

Edinburgh University Press

From Hutchinson’s Story Magazine and Cassell’s Magazine to The New Magazine and The Grand Magazine, standard illustrated popular magazines are a neglected but rich source for anyone interested in short fiction. In this essay, I examine how these magazines’ brand identity and editorial practices affected their fictional contents. In order to do so, I explore just one subgenre of short fiction published in these magazines during the early 1920s: the artist story. Through an examination of five humorous artist stories by Morley Roberts, Joyce Cary, Robert Magill, H. C. McNeile and Christine Castle, published in The Strand and The Royal, I argue that these stories were shaped both by the magazine’s intended readership and the publication’s wider stance on art, as indicated by their editorials and accompanying non-fiction pieces.

Keywords:   popular magazines, artist stories, genre fiction, humor, middlebrow, gender politics, The Royal, The Strand

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