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Women, Periodicals and Print Culture in Britain, 1830s-1900sThe Victorian Period$
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Alexis Easley, Clare Gill, and Beth Rodgers

Print publication date: 2019

Print ISBN-13: 9781474433907

Published to Edinburgh Scholarship Online: January 2020

DOI: 10.3366/edinburgh/9781474433907.001.0001

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Women of the World: The Lady’s Pictorial and Its Sister Papers

Women of the World: The Lady’s Pictorial and Its Sister Papers

(p.232) 15 Women of the World: The Lady’s Pictorial and Its Sister Papers
Women, Periodicals and Print Culture in Britain, 1830s-1900s

Gerry Beegan

Edinburgh University Press

In this essay, Gerry Beegan examines women’s columns in the illustrated papers produced by the Ingram Brothers in the 1880s and 1890s: The Illustrated London News (1842–1900), the Sketch (1893–1959), and the Illustrated Sporting and Dramatic News (1874–1943). Images of women were ubiquitous in these weeklies, but it was in the women’s columns that feminist politics were most often addressed. The Illustrated London News, for example, sometimes addressed women’s employment and other topics affecting women–controversial subject matter that was safely embedded in an otherwise tame mixture of advice on fashion and cookery. The Lady’s Pictorial, founded by the Ingram Brothers in 1880, took a similar approach by mixing conventional feminine subject matter with debates on gender issues. However, while its sister papers were more likely to feature actresses and celebrities in their women’s columns, the Lady’s Pictorial depicted women ‘out in the world … enjoying the London social season, attending charitable events, participating in sports, and engaging in amateur drama’ (p. 248). Utilising both text and illustration, it defined a new brand of ‘modern mobile womanhood’ (p. 253).

Keywords:   Ingram Brothers, Illustrated London News, Lady’s Pictorial, The Sketch, Visual culture, Women’s columns, New Journalism, Fashion, Social class

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