“Now They’re Playing with Power!”: Nintendo’s Classics and Franchise Legacy Management
“Now They’re Playing with Power!”: Nintendo’s Classics and Franchise Legacy Management
Matthew Thomas Payne’s chapter considers the role of franchise management through video games. He uses the case study of Nintendo’s NES and SNES micro-consoles. His essay posits that franchises can refer to both software and hardware, as the built-in games on Nintendo’s mini-consoles function as a form of franchise management and corporate canonizing by privileging certain video game texts over others.
Keywords: Nintendo, Video games, Canonization, NES, SNES, Franchise management, Media franchise
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