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Victorian Poetry and the Poetics of the Literary Periodical$
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Caley Ehnes

Print publication date: 2019

Print ISBN-13: 9781474418348

Published to Edinburgh Scholarship Online: September 2019

DOI: 10.3366/edinburgh/9781474418348.001.0001

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PRINTED FROM EDINBURGH SCHOLARSHIP ONLINE (www.edinburgh.universitypressscholarship.com). (c) Copyright Edinburgh University Press, 2020. All Rights Reserved. An individual user may print out a PDF of a single chapter of a monograph in ESO for personal use.date: 28 May 2020

Middle-Class Audiences, Literary Weeklies and the Inaugural Poem: Household Words, All the Year Round and Once a Week

Middle-Class Audiences, Literary Weeklies and the Inaugural Poem: Household Words, All the Year Round and Once a Week

Chapter:
(p.22) Chapter 1 Middle-Class Audiences, Literary Weeklies and the Inaugural Poem: Household Words, All the Year Round and Once a Week
Source:
Victorian Poetry and the Poetics of the Literary Periodical
Author(s):

Caley Ehnes

Publisher:
Edinburgh University Press
DOI:10.3366/edinburgh/9781474418348.003.0002

Focusing on the poetry published in the inaugural issues of Household Words, All the Year Round and Once a Week, this chapter considers how reading poetry across periodical titles raises fruitful questions about the nature of periodical poetry and its role in the press, establishing the principles and terminology that will guide the analysis of periodical poetry in the following chapters. The first two sections of the chapter focus on the concept of the inaugural poem, using the poetry of Charles Dickens’s Household Words as a case study. The latter half of the chapter examines the use of inaugural poetry in the periodicals that grew out of and in opposition to Household Words, which ceased publication in 1859 due to Dickens’s feud with his publishers Bradbury and Evans. In particular, the chapter traces how Dickens used poetry to establish continuity between Household Words and All the Year Round while the proprietors of Once a Week (Bradbury and Evans) distinguished their weekly from Dickens’s through illustrated poetry. This close examination of the era’s competing weeklies ultimately demonstrates the importance of poetry to the development of a periodical’s brand identity.

Keywords:   Household Words, All the Year Round, Once a Week, Charles Dickens, Inaugural Poem, Illustration, Branding, John Leech

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