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Women's Periodicals and Print Culture in Britain, 1918-1939The Interwar Period$
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Catherine Clay, Maria DiCenzo, Barbara Green, and Fiona Hackney

Print publication date: 2018

Print ISBN-13: 9781474412537

Published to Edinburgh Scholarship Online: September 2018

DOI: 10.3366/edinburgh/9781474412537.001.0001

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PRINTED FROM EDINBURGH SCHOLARSHIP ONLINE (www.edinburgh.universitypressscholarship.com). (c) Copyright Edinburgh University Press, 2019. All Rights Reserved. An individual user may print out a PDF of a single chapter of a monograph in ESO for personal use.date: 13 October 2019

Miss Modern: Youthful Feminine Modernity and the Nascent Teenager, 1930–40

Miss Modern: Youthful Feminine Modernity and the Nascent Teenager, 1930–40

Chapter:
(p.153) 10 Miss Modern: Youthful Feminine Modernity and the Nascent Teenager, 1930–40
Source:
Women's Periodicals and Print Culture in Britain, 1918-1939
Author(s):

Penny Tinkler

Publisher:
Edinburgh University Press
DOI:10.3366/edinburgh/9781474412537.003.0013

Interwar working girls’ papers constructed their intended readers as a distinct age-related group in terms of identity, activities and interests. Focusing on Miss Modern, a successful monthly magazine which ran from 1930 to 1940, this chapter looks closely at its construction of youthful feminine modernity, engaging with representations of lifestyle, including consumption, work, appearance, leisure, sociability, romance, and the pursuit of independence. The chapter demonstrates that a nascent teenage identity and lifestyle was cultivated in interwar working girls’ magazines, most notably in Miss Modern, and that the figure of ‘miss modern’ was a precursor to the teenager as imagined in the pages of postwar Honey, Britain’s first glossy teen magazine.

Keywords:   Miss Modern, Working girls’ magazines, Interwar, feminine modernity, nascent teenager, teenager, lifestyle, Honey

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