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The Incurable-ImageCurating Post-Mexican Film and Media Arts$
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Tarek Elhaik

Print publication date: 2016

Print ISBN-13: 9781474403351

Published to Edinburgh Scholarship Online: January 2018

DOI: 10.3366/edinburgh/9781474403351.001.0001

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PRINTED FROM EDINBURGH SCHOLARSHIP ONLINE (www.edinburgh.universitypressscholarship.com). (c) Copyright Edinburgh University Press, 2021. All Rights Reserved. An individual user may print out a PDF of a single chapter of a monograph in ESO for personal use.date: 25 July 2021

The Incurable-Image

The Incurable-Image

(p.56) Chapter Two The Incurable-Image
The Incurable-Image

Tarek Elhaik

Edinburgh University Press

This chapter introduces concept of the ‘incurable-image’: a species of images that throws us into clinical, ethical and pedagogical struggle. A limit to both ethnographic and curatorial practice, this struggle is symptomatically devalued, concealed, and discouraged by what can be called our ‘states of curation’. The chapter considers three lessons that can be learned from the work of the incurable-image and shows how concept-work and conceptual art gradually emerge as anthropology's incurable-images. It also examines the opening sequence from Rubén Gámez's experimental ethnographic film La Fórmula Secreta: Coca Cola en Las Venas (1965), which provides us with an incurable-image and an intriguing point of intrusion into the diseased body politic of the post-Mexican condition, as well as the autopsies and modalities of intrusion celebrated by the curatorial platforms it has affinities with.

Keywords:   incurable-image, curation, concept-work, conceptual art, anthropology, Rubén Gámez, La Fórmula Secreta, intrusion, post-Mexican condition, curatorial platforms

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