- Title Pages
Chapter 1Sport, the Media and Popular Culture
Chapter 2All Our Yesterdays: A History of Media Sport
Chapter 3A Sporting Triangle: Television, Sport and Sponsorship
Chapter 4Power Game: Why Sport Matters to Television
Chapter 5Who Wants to be a Millionaire? Media Sport and Stardom
Chapter 6The Race Game: Media Sport, Race and Ethnicity
Chapter 7Playing the Game: Media Sport and Gender
Chapter 8Games Across Frontiers: Mediated Sport and National Identity
Chapter 9The Sports Pages: Journalism and Sport
Chapter 10Consuming Sport: Fans, Fandom and the Audience
Chapter 11Conclusion: Sport in the Digital Age
Sport, the Media and Popular Culture Second edition
- Power Play
- Edinburgh University Press
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