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TextsContemporary Cultural Texts and Critical Approaches$
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Peter Childs

Print publication date: 2006

Print ISBN-13: 9780748620432

Published to Edinburgh Scholarship Online: September 2012

DOI: 10.3366/edinburgh/9780748620432.001.0001

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World Media Event: It's About Time: Cultural History at the Millennium

World Media Event: It's About Time: Cultural History at the Millennium

Approach: cultural studies

(p.164) Chapter 16 World Media Event: It's About Time: Cultural History at the Millennium

Peter Childs

Edinburgh University Press

According to Iain Sinclair, writing in 1999, the millennium had no future because it had already happened. The millennial moment in Britain and beyond, was not the dawn of the year 2000 but the death of the Princess of Wales – discussed earlier in this book in Chapter 6. Sinclair is here working with the idea of affect and with an emotional moment; one that expresses the finality, transition and mourning that might be associated with an endpoint, even though the media mood for the millennial shift itself was unremittingly celebratory. Yet Sinclair’s view that ‘the millennium’ happened somewhere or sometime else points up many aspects of the material absence but spectacular presence the turn of the third millennium proved to be, compounded by the simple fact that there was little agreement about when exactly ‘the millennium’ occurred – in terms of religious history, accepted chronology, planetary movement and brute logic.

Keywords:   Cultural Studies, millennial studies, apocalypse, end-times, millennialism

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