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 (2019-05-01). Fleury, J., Hartzheim, B., & Mamber, S. (Eds.), The Franchise Era: Managing Media in the Digital Economy. : Edinburgh University Press. Retrieved 3 Apr. 2020, from https://www.universitypressscholarship.com/view/10.3366/edinburgh/9781474419222.001.0001/upso-9781474419222.